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Non-traditional
Miscarriage Association – 'Cards of Acknowledgement' film
O2 Long Weekends – 30" TVC
O2 Long Weekends x Samsung 30" radio
Royal Mail Redirection Service 'Inside Out' DM pack. Letter is printed on envelope to highlight that if you don't redirect your mail, anyone can read it.
Campaign capturing passion of England team and entire nation during World Cup, beating Nike and Adidas to ‘Sports Sponsorship Campaign of Year’.
It even saw fans getting tattoos of the ads. Permanently!
Created strategy, endline and manifesto – singled out by Sir James Dyson himself – that led to VCCP winning pitch for the ATL and BTL business.
Created global product naming architecture used for all Dyson products.
